Purpose & impact

Living with purpose, whether in business or through community involvement, is deeply fulfilling. It’s about more than just personal success—it's about making a lasting, positive impact in the lives of others. I am passionately committed to several key initiatives that embody this ethos, with a strong focus on fundraising, coaching, and actively supporting my local community in Norfolk.

Locally, I’m working on projects like the Gressenhall Play Park Improvement Project, which aims to revitalise essential spaces for children and families. This project is about more than just playground equipment; it’s about creating safe, engaging environments where our young people can thrive. By investing in these initiatives, we are not just addressing current needs but laying the groundwork for a brighter, more empowered future for our community.

These efforts are designed to inspire others to join in and reinforce the belief that together, we can drive meaningful, sustainable change. I invite you to follow my journey on LinkedIn and Instagram, where I regularly share updates on these projects and more. Let's work together to create the change we wish to see in the world.

academies for youth with potential

In January 2022, I proudly founded the Academies for Youth with Potential in Thailand, a powerful extension of the initiative that began in 2020 with the Lost Girls of COVID Schools. These academies are not just educational institutions; they are transformative spaces designed to equip young people with essential skills the world urgently needs. Our focus is on those who might otherwise be overlooked, providing them with opportunities to thrive and realise their full potential.

The academies have continued to go from strength to strength, becoming a beacon of hope and opportunity for many. Each year, I personally travel to Thailand to ensure everything is running smoothly and to get hands-on at the ground level. This direct involvement allows me to witness the impact firsthand and make real-time adjustments to better serve our students.

The journey has been incredibly enriching for all involved, and I am more committed than ever to expanding these academies, providing even more young people with the tools they need to succeed in the years ahead. The future is bright, and I’m excited to continue this vital work.

Inclusion & Diversity

As a lifelong advocate for inclusion and diversity, I reaffirm the commitment I made over 30 years ago: "I will do everything within my power to actively and publicly support, mentor, and champion women in all their diversity. My dedication extends to being a passionate ally for the LGBT+ community, ensuring that our unique differences—whether in age, gender, race, creed, sexuality, or ability—are celebrated and valued. It is precisely because of these unique qualities, not despite them, that we build stronger, more inclusive communities."
My pledge is to continually advocate for women, fostering environments where they can thrive and lead, knowing their potential is limitless.
Mission Beyond

Mission Beyond is a social impact initiative that aims to address some of the world’s biggest challenges through radical collaboration.
Visit Mission Beyond website here.
Every Child Needs A Mentor

Every Child Needs a Mentor (ECNM) was created to ensure high-quality mentoring reaches every child—regardless of their background or abilities. I am proud to be an Ambassador for this organisation.
Find out more.

Youth Mobility & Whizz-Kidz

Whizz-Kidz provides disabled children with the essential wheelchairs and other mobility equipment they need to lead fun and active childhoods. In 2014 myself, and a team of 7 friends and family, took on a 100 mile cycle challenge to raise £100,000 for Whizz-Kidz and the Thomas Cook Children's Charity. We also completed the Ride London back in 2021!
Find out more.
STEM For Girls

Some initiatives stay with us our whole lives as they impact all involved so hugely and I am particularly proud of my role in launching STEM for Girls in India. Aiming to enable girl tech empowerment the program works on a multi-year learning curriculum, starting in grades 8 and 9. The initiative involves 50,000 volunteers from IBM to mentor 200,000 girl students across all states in more than 2,000 government secondary schools; to make a difference in encouraging a girl to continue to pursue a STEM career. The goal of changing the lives of 1 million students and 4 million teachers was unleashed!
Learn more about STEM For Girls here.
Teens in AI

The Teens In AI initiative, launched at the AI for Good Global Summit at the UN in May 2018, exists to inspire the next generation of AI researchers, entrepreneurs and leaders who will shape the world of tomorrow. It aims to give young people early exposure to AI being developed and deployed for social good.
See more on Teen in AI.